FLAMIN’ HOT : ‘FLAMIN’ HOTTIE’
THE SONG ABOUT FLAMIN’ HOT THAT COULD ONLY BE VIEWED ON A FLAMIN’ HOT CHIP
As part of the first ever national brand campaign for Flamin’ Hot we teamed up with rapper Megan Thee Stallion to create an ode to her favorite snacks. The commercially released single dropped across all major streaming platforms and was quickly reviewed and remixed by fans across the globe. For the music video, we partnered with Snapchat to create a first-of-its kind AR lens that transformed Flamin’ Hot Cheetos and Doritos into bite-sized streaming platforms.
Recognized at:
Cannes Lions: 1x Bronze, 1x Shortlist
FLAMIN’ HOTTIE CASE STUDY