XFINITY HOME THE NEIGHBORHOOD

A product demo disguised as a horror film

Recognized at:

D&AD: Wood Pencil // Webby Awards: Winner // Cannes Lions: 4x Shortlist

THE FILM

CASE STUDY

THE REVIEWS

THE RETARGETING

Following the release of the film, we leveraged facebook’s analytics and retargeting to “haunt” people who viewed The Neighborhood with consideration and acquisition social ads over the next few weeks. These ads resulted in a 33% increase in interest in finding out more about Xfinity Home.